Be Aware Of New Whatsapp Scam: Mayur Rele

Whatsapp Hacks

Whatsapp is an application that allows users to send text messages, make voice and audio calls, share locations, images, and documents. The use of technology also comes with great responsibilities such as securing your privacy, avoiding scammer, and many more which are greatly common in globally used platforms such as Whatsapp.  The app owned by Facebook has recently been targeted by scammers and hackers to get user’s one-time verification code and gain access to their contacts. 

The mission of these cybercriminals is to gain access to user’s accounts illegally by using their verification code. They target Whatsapp because they can get a lot of information from people’s conversations. Unfortunately, these scammers often come in disguise acting as a member of the Whatsapp technical team, a family member, or friends while asking users to send their Whatsapp verification code in a friendly manner.  Hence, their target gets to receive messages in many cases comes from a friend or family’s Whatsapp number instead of the imposter number. This makes many users fall victim and gladly give out their one-time Whatsapp verification code. Also, they told them it’s an emergency or they want to use it to activate their account.

Read on as Mayur Rele a cybersecurity expert who has great experience in global technology and cloud automation takes us through how cybercriminals take over your contacts and access your messages. 

The WABetaInfo received an inquiry messenger from a user about a suspicious message from another user who posed as Whatsapp’s technical team. In the message, the user was asked to send a verification code which is often received while activating your Whatsapp account on a new device. A one-time password is often asked before using Whatsapp every time a user register with a new device. This verification process is very important and initiated by Whatsapp to curb any form of cybercriminals and also block hackers from accessing user’s accounts.

WABetaInfo has announced that Whatsapp does not send messages to their user through their officially Whastapp account and if they want to send a message it will be through their verified account. Their official verified account can be recognized by looking for a green tick beside the name of the account.  They also claim they never ask users for personal information such as their verification code for any reason. The good news is the Whatsapp technical team has assured users they can retrieve their account after falling into the trap of scammers and losing their account. Although Whatsapp is working on providing support for multiple devices in the future, however, it can only be used on a single device now.  

The hackers often ask for the one-time verification code sent to your number and once you send it to them you will automatically be blocked from using your account and the hackers take total control of your account. This allows the scammers to misuse all the information on your Whatsapp. They often use the account to get your family or friend’s Whatsapp verification code or collect important information that is supposed to be private. 

Mayur Rele: Therefore, anytime you receive such suspicious messages, it is important to immediately reach out to the owner through voice or video call to confirm if the message is coming from them. Also, you should never share your six-digit Whatsapp verification code with anyone. If the message is coming from an unknown number, it is better ignored to and not get yourself entangled in any illegal activity. You are also advised to turn on your Two-factor authentication process on your Whatsapp, this protects your Whatsapp by a PIN from any form of cybercriminal activities that a scammer might want to carry out on your Whatsapp account.  

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Mayur Rele Grow Business With Growth Hacking

As a business owner, one of your priorities is growing your business but it can be challenging. In the beginning, you might not have the fund for a big marketing campaign or have a problem focusing on your growth as you have other things to manage. So what can you do if you find yourself in these situations? What can you do to grow your business and boost your sales? The answer is growth hacking. Growth hacking is the process of using a creative, high speed, low-cost marketing strategy to boost the growth of your business.

Growth hacking focuses on the use of innovative experience such as content marketing, posting on Facebook, referrals, emails, and many more to extract marketing insight from data in the digital market. Also, growth hacking works when software engineers, marketing departments, and data analysts work together to achieve a common goal. Read on as Mayur Rele, a specialist in cloud automation and cybersecurity, who also as vast experience in overseeing global technology and e-commerce explains how to grow your business with growth hacking.

Make use of referral

Referrals have been a buzzword in the digital marketing world today. It is very important and effective in the growth of a business. People often listen to their friend’s and family’s opinions before they listen to any brand. One of the most successful companies that use referrals to boost their growth is PayPal. The beginning was tough for the company as they have to convince people that its safe to pay and transfer money online. Their referral program completely increases the growth of the company and they are now used all over the world.

Prioritize content marketing

Research has shown that content marketing is sixty-five percent cheaper than traditional marketing and it also generates more lead. Therefore, it has an important tool for every small business. Your marketing content must be very engaging, useful, and be able to captivate your target audience. This will help build a relationship with your customers and also give your business a great image

Make use of images

Image captivates the attention of readers and research has shown that content with pertinent images has more views than the ones with no image. Also, visual content is shared more on social media than other types of content. This shows the importance of adding images to your content.

Ask for reviews and tags

Reviews and tags are very important for every growing business. It helps to market your business, build customer loyalty, and also gives social proof. When people see that there is a lot of buzz about your product and services, they will be left with no choice than to solicit for your product and services.

Welcome your new customer

Nothing beats a great welcoming note. “We all feel special and impressed when we are welcomed. Always send a welcoming email to your new customer, answer their questions, and thank them for patronizing your business,” says Mayur Rele. “To stand out among other business owners, you can impress your customer by sending them a handwritten note,” Mayur adds.

Offer your visitors coupons

Offering your new customer and visitors coupons on their purchase encourages them to buy your product. It also helps you to get their email address which subsequently builds your email list. We all love good deals therefore, everyone will fall for it. Also, the use of exit- intent pop up is a great way to get the attention of your visitor. The exit-intent pop helps you track the movement of everyone on your website and offers the coupon to them when they are about to leave.

Originally Posted on:  Mayur Rele Growth Hacking

Mayur Rele shares Type of Cyber Security


Mayur Rele has experience in leadership positions working with investment banking, ecommerce and technology Services. He as an entrepreneur manages cybersecurity solutions, IT managed services, staff augmentation, brings innovative ideas to the business, and has a natural ability for building client trust and entrepreneur spirit to all business opportunities across different sectors explores the different types of Cybersecurity.

We live in a highly interwoven and networked world. From internet banking to government infrastructure, cybersecurity is no more a thing of option but a necessity. With the rise of cyberattacks and its rising concerns, Cybersecurity has now become a must across all sectors and organizations. It entails every activity that involves the protection of sensitive data, personal information, property, and any other crucial documents from breach, theft, or attacks. This is very important as organizations strive to avoid huge risks, ensure privacy, and safeguard their business practices and those of their customers that trust them with their personal information. This means negligence on Cybersecurity comes with high risks and grave consequences for you, your employees, your business operations, your customers. However, Cybersecurity is a broad term with different types and practices. Hence, to be better protected, it is important to understand the different types of Cybersecurity. Here is Mayur Rele, a cybersecurity guru who explains the most prominent Cybersecurity types.

Network security

This is an activity that involves protecting the usability and integrity of your network and data. They are practices and policies employed to prevent and monitor unauthorized access, misuse, malfunction, destruction, or modification of a computer network and data using both software and hardware technologies. It is controlled by the network administrator who implements different procedures such as a new strong password, two-factor authentication, and many more.

Information security

Information security entails practices employed to prevent data from unauthorized access or misuse, alterations, disruption, or destruction of vital, sensitive information. It protects the integrity of data both in storage and when it’s being transmitted.

Application security

Application security involved procedures use in preventing or tackling threats that may arise within an application. Scanning for vulnerabilities can help app developers detect potential threats, fix them, and also prevent these problems during the development processes.

Cloud security

This protects data used in cloud-based services and applications. Cloud security is widely embraced as several organizations irrespective of the size are now transitioning to cloud-first over traditional approaches. Cloud security providers are helping the organization to scale rapidly, quickly scan threats and better secure their data.

Critical infrastructure security

Critical infrastructure is vital for society’s safety, economy, and public health. Hence, the importance of protecting a region’s critical infrastructure cannot be overemphasized. “Every government and organizations vested with the responsibility of safeguarding this essential infrastructure from cyber threats need to ensure due diligence and ensure maximum safety.” Mayur Rele says.

Disaster recovery

This is an aspect of cybersecurity that aims to protect the organization from the negative effects of cyber threats. It consists of policies, procedures, and practices put in place to prevent loss of data and ensure the recovery of vital information or technology following a disaster. Every organization should have a disaster recovery plan in order to get back to work quickly, and reduce interruptions or delay in the aftermath of a disaster.” Says Mayur Rele.

Operational security

It is a process adopted by an organization to identify critical information and make decisions to protect them from the wrong hands. It identifies actions that can be taken to preserve sensitive information and ensure essential secrecy. To develop effective strategies and security programs, organizations must first understand the range of threats threatening their operations. Mayur says once a data plan is implemented if there is unforeseen event or circumstances, you can reduce greater risk and ensure continuity of business.

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How to Become a Cyber Security Specialist?


Mayur Rele has global experience in managing and evangelizing products in hi-tech for technology, startups, and hyper growth companies. Mayur’s areas of expertise are IT strategy, business development, and cybersecurity. He played a critical role in turning around IT functions, driving key engagements in the cybersecurity space. Mayur Rele held key positions in IT, e-commerce, and technology companies.

The demand for cybersecurity jobs is growing like wildfire and there is no chance this is going to stop in the foreseeable future. Society today has become so dependent on technology and the internet, so much so that it has become an integral part of our lives. With these comes the issue of security and cyberattacks which are only becoming more rampant and more harmful. Hence, cybersecurity jobs are in high demand, and increasing security issues makes it more crucial and highly wanted. If you are considering a career in cybersecurity, you have simply made the right choice. We ask cybersecurity expert Mayur Rele, to shed more light on the career prospect and how to become involved.

The U.S. Bureau of Labor Statistics expects a 32% growth in hiring for the Cybersecurity role between 2018 and 2028.- far outpacing the average of other organizations. Plus, the demand for cybersecurity experts has increased by 4000. This can be an exciting and rewarding job for anyone that is ready to take up the challenge.

“The problem is there are so many jobs available in this field but the supply of skilled professionals is very low and does not even come close to meeting up the demand. This has made many government organizations, private companies, and educational institutions to train anyone interested in a cybersecurity career,” says Mayur Rele. How do you become a cybersecurity expert? Let’s dig in!

1.Understand the profession

Before diving into this career, it is important to conduct research and understand the fundamentals. Hence, we start with :

Who is a cybersecurity expert?

A cybersecurity expert is one who provides secure network solutions to protect against data breaches, attacks, illegal duplication, theft, and many more. They work for businesses of all sizes and industries to ensure their information systems are secured. They monitor, detect, investigate, analyze, and tackle security issues. Cybersecurity expert plays a huge role in preventing and protecting systems from vulnerabilities, threats, and all forms of cybersecurity risks.

What are the skills required for cybersecurity jobs?

Possess excellent Problem-Solving Skills and a great eye for detail

Be technologically savvy with an in-depth understanding of IT, network, security systems across various platforms, and many more.

Ability to make strong decisions and develop solutions

Have communication skills in order to communicate with other departments or roles effectively.

Desire to learn in order to stay up to date with the latest cybersecurity trends, tactics, and tips.

As a cybersecurity expert, what are you required to do?

Generally, the key roles of cybersecurity experts include:

Implementing built-in security measures at the developmental stages of software systems, and data centers.

Looking out for vulnerabilities and risks in both hardware and software

Developing the most secured way to protect the IT system of an organization

Regularly updating the defensive protocols and systems

Monitoring and safeguarding all gateways to information

Removing the vulnerabilities in network or system if/ when there is any

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Definition of Cyber Security

cyber security

Mayur Rele has experience in leadership positions working with investment banking, ecommerce and technology Services. Mayur’s areas of expertise are IT strategy, business development, and cybersecurity. He played a critical role in turning around IT functions, driving key engagements in the cybersecurity space across various industries verticals, provides details on Cyber Security.

The technology has revolutionized humanity, taking over our daily lives, and reshaping the modern workplace. With this comes the sad truth: cyber threats, cyber-attacks, cries, and much more. The point is many organizations do not see this coming as many have lost important information, strategies, and many tools of their business which has cost them greatly. Therefore, the need to protect every detail kept on a computer arises, cybersecurity.  The use of cybersecurity as gain more ground over the last few years. Many organizations and firms now make it an important factor in the running of their organization. The government and other sectors are not left behind. Read on as Mayur Rele walks you through what cybersecurity is all about.

Cyber Security is the technique and process developed to protect computers, servers, networks, data, and programs from unauthorized access. It involves implementing Cyber Security tools, training, and practices designed to protect valuable information from an outsider that might want to penetrate it. It is also called information technology security.

“The importance of Cyber Security is to provide a sense of security for computers, networkers, servers, and to make sure every information stored in the computer is protected from unauthorized access. Cyber Security measures can be challenging but, it is achievable,” says  Mayur Rele.

Types of Cyber Security

Application Security

Application security is designed to protect the software and devices from any form of threat. It centers on the measures put into consideration during development to protect the application from mistakes that may occur due to flaws in application design, maintenance or upgrade.  Techniques used for this application security include:

  • Auditing and logging
  • Input parameter validation
  • Role Authenticity and Authorization
  • Session management parameter and manipulation

Disaster recovery and business continuity

Disaster recovery involves the process of implementing and assessment of risk. It entails how an organization should respond to the Cyber Security incident and the development of strategies to recover data when a disaster occurs.

Disaster recovery systems dictate the process of the restoration of data, information, and how the organization goes back to its same operation capacity before the incident as fast as possible. Mayur Rele says it is important for all business organizations to have a disaster recovery plan, this enables them to resume normal business operations as fast as possible after a disaster.

Information security

Information technology security is the process of protecting computers or networks from unauthorized access. It provides the ability to protect the privacy of the owner of the computer including their data. Techniques used for this process include

  • Cryptography
  • Authentication, identification, and authorization of the user.

Read More: Mayur Rele